Momento Mori

Sponsored by:

Espolòn Tequila

produced by:
Mirrorball

Austin, San Francisco, Los Angeles, Brooklyn NY ……… 2013

We created Momento Mori as a brand activation for Espolòn Tequila, working with Mirrorball and purveyors of extraordinary art parties/events, Winkel and Balktick.  Guests received a mysterious invitation, and then found themselves swept to a secret venue where they encountered musicians, performance and a celebration of the liminal space between life and death in a lushly designed experience combining immersive theater and nightlife.

Memento Mori appeared in four cities, culminating in Brooklyn’s Greenpoint cemetery. 

Photos by: 

Marcus Swagger, Nicholas Whitaker, and Todd Seele


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